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Tag Archives: quality

Lead generation: How do you keep the balance between quality and quantity?

Jul 05, 2018 by Anthony Carter Tags: leads, quality, quantity

We live in a time when lead generation is becoming more and more difficult to achieve. Nowadays the customer mainly has the say, and as a company you often feel in the dark when it comes to what the customer thinks and looks for. How do you ensure that you get lots of leads, which are also of high quality? How do you keep that balance between quality and quantity?
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Why it is better to outsource lead generation

If your company is growing, it could be a good idea to outsource certain aspects of your working activities; aspects that you need not necessary manage yourself. Lead generation is a good example of this kind of activity. For many companies, lead generation has a very high priority, making it important that it is done as properly and efficiently as possible. 
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Study: webshop chat employee scores 6.2 in Dutch

A study set up by LiveChat Pro among 98 Dutch webshops with live chat shows shocking results. The average live chat operator of a webshop scores a mediocre 6.2 in the Dutch language. Also, the general knowledge of the chat employee is not always that high. 12% of the operators cannot answer the question of what the webshop’s VAT number is, while this number can almost always be found on the contact page or in the general terms and conditions of the webshop.
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